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White Papers
This white paper focuses on how to use news based
events as a trigger for sales engagement with your customers or prospects.
Find out how to create ways to ensure sales people know who to call,
when to call and what to talk about. Learn how you can use surveillance
technology to intelligently tag, categorize, and push key news events
to deliver business intelligence which can help you succeed...
The hardened reality for sales representatives is that the time-tested practice of “putting the right message in front
of the right person at the right time” is no longer enough. In order to meet the demands of this new selling environment, dynamic companies
wishing to exploit the wealth of insight available on the web are implementing sales intelligence initiatives as a way to improve the
effectiveness of the sales force and enrich the quality of leads in the sales pipeline.....
It has been worked out that there are roughly 5,000 new pages of information being “added” to the internet every
single second of every day, related studies estimate that the number of characters or “bytes” of information currently accessible from the internet
and corporate networks is fast approaching the ominous sounding 1 Yottabyte.....
Internet surveillance initiatives are becoming more and more commonplace as organisations decide to convert
the wealth of internet content into meaningful competitive and customer insight. There can be a temptation to rush into such
projects without putting in some basic foundations which will inevitably undermine the quality of the solution.....
This short paper talks about the subject of the semantic web, providing a definition in the context of
sales productivity particularly in a sales-driven CRM process. The conclusion reached is this is a category of technology
can be used as a potent sales accelerator particularly in a complex sales usually supported through the use of sales force
automation technology....
This article talks about the subject of semantics and the semantic web, what that means and why exploiting technology
in this field could provide a key competitive advantage for companies that are savvy enough to spot the trends early enough.....
This paper looks at the phenomenon of social applications and their growth in popularity asking
and answering the question as to how social networking and collaboration techniques can be useful in a business
context, particularly around commercial performance.....
To download any of the following whitepapers, please fill in your details below.
Use Triggers to Drive B2B Sales Productivity
This white paper focuses on how to use news based
events as a trigger for sales engagement with your customers or prospects.
Find out how to create ways to ensure sales people know who to call,
when to call and what to talk about. Learn how you can use surveillance
technology to intelligently tag, categorize, and push key news events
to deliver business intelligence which can help you succeed...
The Seven Behaviors of High Performing Sales People and the Power of Surveillance in Sales
The hardened reality for sales representatives is that the time-tested practice of “putting the right message in front
of the right person at the right time” is no longer enough. In order to meet the demands of this new selling environment, dynamic companies
wishing to exploit the wealth of insight available on the web are implementing sales intelligence initiatives as a way to improve the
effectiveness of the sales force and enrich the quality of leads in the sales pipeline.....Taking a sip from the firehose
It has been worked out that there are roughly 5,000 new pages of information being “added” to the internet every
single second of every day, related studies estimate that the number of characters or “bytes” of information currently accessible from the internet
and corporate networks is fast approaching the ominous sounding 1 Yottabyte.....Making Internet Surveillance Projects Successful
Internet surveillance initiatives are becoming more and more commonplace as organisations decide to convert
the wealth of internet content into meaningful competitive and customer insight. There can be a temptation to rush into such
projects without putting in some basic foundations which will inevitably undermine the quality of the solution.....The internet as a competitive source to drive sales productivity
This short paper talks about the subject of the semantic web, providing a definition in the context of
sales productivity particularly in a sales-driven CRM process. The conclusion reached is this is a category of technology
can be used as a potent sales accelerator particularly in a complex sales usually supported through the use of sales force
automation technology....The Semantic Web – Why it’s important for business?
This article talks about the subject of semantics and the semantic web, what that means and why exploiting technology
in this field could provide a key competitive advantage for companies that are savvy enough to spot the trends early enough.....Social Objects for Business
This paper looks at the phenomenon of social applications and their growth in popularity asking
and answering the question as to how social networking and collaboration techniques can be useful in a business
context, particularly around commercial performance.....
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