You know your customers are online and there is a conversation that’s going on about you on Twitter, FaceBook, LinkedIn and the Blogosphere but are you part of the conversation? How can you make social media part of your marketing and sales strategy so you can connect with your customers, *listen*and better understand where the opportunities and issues exist and respond accordingly.

With Artesian you can effectively analyze the myriad of online sources such as internet forums, blogs, and social networks in real time to understand trends and key topics of discussion and track variance, be alerted to critical issues as they break to guide your sales, marketing, product and service developments.

Artesian Buzz Monitor helps you tune into the conversation that is happening online so you can track trends and decide upon the best marketing strategy to respond. Track breaking brand related news Track breaking news on hundreds of relevant topics which you can specify from a selection of over 30,000 editorial sources and over 500,000 social media sources together with any other specific source you want.

Our ground breaking *semantic matching* technology which has earned us the Gartner Cool Vendor Award for 2010 allows you to chose what you receive, how and when you receive it filtering out the noise so what remains is relevant, timely and specific. You can remain connected through push alerts to your chosen device (i-phone, blackberry, p.c.).

Quick and easy to initiate – Artesian Surveillance is a service which will ensure you will never be short of the insight you need.

Artesian helps you:

• Find your customers and connect with the conversation
• See the big picture in terms of trends and topics
• Track your brand coverage and share of voice relative to your competition
• Find insights about your customers you won’t find anywhere else
• Takes care of delivery with flexible ways to publish to a broad audience with specific needs
• Provides the valuable input you need to shape and influence your brand marketing activities