Making Internet Surveillance Projects Successful
Applying best project principles to your surveillance initiatives will deliver your solution successfully and efficiently.
Internet surveillance initiatives are becoming more and more commonplace as organisations decide to convert the wealth of internet content into meaningful competitive and customer insight. There can be a temptation to rush into such projects without putting in some basic foundations which will inevitably undermine the quality of the solution. Experience with businesses that are innovating with these solutions suggests that by adopting some simple rules will increase quality and ensure that the users of the newly implemented solution will be delighted. Download PDF
Taking a Sip from the Firehose
It has been worked out that there are roughly 5,000 new pages of information being “added” to the internet every single second of every day, related studies estimate that the number of characters or “bytes” of information currently accessible from the internet and corporate networks is fast approaching the ominous sounding 1 Yottabyte. For those of us just getting used to terabyte hard drives this represents a trillion terabytes, i.e. 1024 bytes, which by anyone’s standard is a very big number, perhaps bigger than a human can actually comprehend. Whatever the exact size is its fairly clear that something so big will be difficult to effectively exploit without some kind of organisation or structure. Download PDF
The Semantic Web and Why its Important for Business
This White paper talks about the subject of semantics and the semantic web, what that means and why exploiting technology in this field could provide a key competitive advantage for companies that are savvy enough to spot the trends early enough. Download PDF
The Seven Behaviors of High Performing Sales People
The hardened reality for sales representatives is that the time-tested practiceof “putting the right message in front of the right person at the right time” is no longer enough. In order to meet the demands of this new selling environment, dynamic companies wishing to exploit the wealth of insight available on the web are implementing sales intelligence initiatives as a way to improve the effectiveness of the sales force and enrich the quality of leads in the sales pipeline. Download PDF
Use Triggers to Drive B2B Sales Productivity
According to the CSO Insights 15th Annual Sales Optimisation Study more than 40% of sales professionals did not make their target in 2008. The same survey also found that most companies (around 95%) are expecting more revenue from the same sales team. Whilst superficially contradictory these findings do actually stack up. They confirm what every Sales or Marketing professional already knows. We live in a time where we all have to find a way to do more... with less. Download PDF
